Newspaper Review | What It Does, Pricing, Alternatives, My Verdict
WORDPRESS THEMES · TOOL REVIEW

Newspaper

★★★

Built for publishers and it shows. Heavy, builder-dependent, and genuinely good at the job it was made for.

CATEGORY
Magazine theme
PRICE
Paid
MY RATING
3 / 5
LINK TYPE
Affiliate
BEST FOR
Magazine and news sites with many categories and ad placements

What it is

Newspaper is a magazine and news theme with its own composer, designed for sites with many categories, many authors and advertising to place.

It is one of the best-selling themes of all time, and almost every site that looks like an online magazine is running it or something like it.

For a genuine publication it does things general themes do not. For a normal blog it is substantial overkill.

What it does

Category and archive layouts are the core strength: multiple presentations, featured blocks, and modules for arranging a homepage that surfaces dozens of articles.

Ad placement is handled natively across many positions, which for an ad-funded publication is the difference between a workable site and a plugin mess.

Multi-author support, post formats, review systems and newsletter integrations come built in.

The costs are heavy front-end output, dependence on their composer for all layouts, and a settings panel that takes real time to learn.

Who it's for

01Genuine multi-author publications and news sites.
02Ad-funded content businesses.
03Sites with dozens of categories to present.
04Publishers needing complex homepage layouts.
05Existing Newspaper users deciding whether to stay.

Features

Magazine layout modules
Extensive homepage and archive presentations.
Native ad placement
Many ad positions handled without plugins.
Multi-author support
Author pages, bylines and post formats.
Category templates
Different layouts per section.
Review system
Built-in ratings for review content.
Newsletter and social integrations
Included rather than plugin-based.

Pros and cons

PROS
Purpose-built for publications rather than adapted.
Ad handling built in properly.
Extremely flexible category and homepage layouts.
Long-standing with continuous updates.
One-off pricing with lifetime updates.
CONS
Very heavy front-end output.
All layouts tied to their composer.
Steep learning curve on the options panel.
Overkill for a single-author blog.
Core Web Vitals need dedicated work.

Pricing

PLAN WHAT YOU GET WORTH IT FOR
Single site licence One site, lifetime updates, six months support. Publications.
Support extension Extended support period. Larger teams.
Additional licences Per site. Multi-title publishers.
Included plugins Composer and companion plugins bundled. Part of the licence.

One-off per site with lifetime updates. Reasonable value for a publication, poor value for a blog that will never use the features.

MY RECOMMENDED PLAN

A single-site licence, only for a genuine multi-author publication with advertising to place. For anything smaller, choose a light theme.

Alternatives

GeneratePress
Vastly lighter for a content site, at the cost of magazine layouts.
Kadence
Good archive controls with far less weight.
Ghost
A different platform entirely, and often the better answer for a publication.
Newspack
WordPress distribution built for news publishers.

My verdict

Newspaper does something specific very well: presenting a large volume of articles with advertising, across many categories, without a stack of plugins. For an ad-funded publication that is genuine value.

Everybody else should stay away. On a single-author blog it is a heavy, complex theme delivering features you will never use, and the composer lock-in applies just the same.

If you are running a real publication, also look at Newspack and Ghost before committing. The theme is good; the platform question is worth asking first.

Try Newspaper →

Who should use it

01Genuine multi-author publications.
02Ad-funded content businesses.
03Sites with many categories to surface.
04Existing users with working publications.

Who should avoid it

01Single-author blogs.
02Business and brochure sites.
03Anyone prioritising performance.
04People who want a simple settings panel.

Affiliate disclosure

Some links on this page are affiliate links. If you buy through one, I may earn a commission at no extra cost to you, and it never changes the price you pay. It also does not decide what appears on this page: I recommend tools with no affiliate programme just as readily, and leave off tools with generous ones when they do not deserve the space.

All recommended tools Last reviewed September 2026